Ratsms LogoRat SMS

Blog & Insights

Discover expert tips, industry news, and how-to guides for running successful SMS marketing campaigns in 2024 and beyond.

How Promotional SMS Boosts Your Sales

Promotional SMS is a proven marketing strategy to skyrocket your sales. Whether you're announcing flash deals, product launches, or limited-time discounts, these messages help create urgency and drive immediate action from your audience.

Service Implicit vs Explicit SMS: Know the Difference

Understanding the difference between Service Implicit and Explicit SMS ensures compliance with TRAI regulations. Service Implicit includes essential updates like payment reminders, while Explicit covers opt-in messages like promotional offers or feedback requests.

Why Bulk SMS is Still a Powerful Marketing Tool

SMS marketing delivers up to 98% open rates. Its simplicity, reliability, and direct reach make it a dominant force even today. Compared to emails or ads, texts are consumed almost instantly, making them perfect for time-sensitive campaigns.

DLT Registration for Bulk SMS: A Complete Guide

DLT registration is now mandatory for all entities sending bulk SMS in India. Learn how to register your headers, templates, and business entity with major telecom operators to ensure uninterrupted and lawful SMS delivery.

5 Effective Ways to Use OTP SMS in Your Business

Use OTP SMS for login verification, order confirmation, secure banking, account recovery, and multi-factor authentication. OTPs provide a fast and secure way to build user trust and ensure account safety.

Top Bulk SMS Use Cases by Industry in 2024

From healthcare and retail to fintech and education, bulk SMS is transforming how industries communicate. Discover how businesses across sectors leverage SMS to engage, inform, and convert users effectively.

How to Write SMS Messages That Convert

Crafting the perfect SMS is an art. Learn how to write concise, persuasive texts with clear CTAs, personalization, and urgency triggers that increase conversions and customer engagement.

Reducing Cart Abandonment with SMS Reminders

Send gentle reminders and exclusive discounts via SMS to users who leave items in their cart. Recover lost revenue and improve conversion rates with timely and targeted SMS automation.

WhatsApp Business API vs Bulk SMS: Which to Choose?

Both tools serve different purposes. WhatsApp is great for interactive conversations, while Bulk SMS is ideal for mass outreach. Learn when to use each channel for maximum ROI.

Have Questions or Ideas?

We’d love to hear your feedback or discuss how SMS can help your business grow. Contact us anytime or explore our product offerings.

Contact Us